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DAS WIE AM WAS | FILM EDITION

The digital format "Das Wie am Was | film edition" was developed to promote the impact of art on business processes beyond the boundaries of the Droege Group. In this video series, artists  give an insight into their own work and interpret, in their own way, one of the rules of art we have established.

Ulrich Erben | 2021

DAS WIE AM WAS: With just a few technical measures - the virtuoso HOW - the artist succeeds in generating the greatest possible WHAT: By initially appearing to imitate a supposedly familiar reality with painterly skill, on closer inspection he ultimately leads us to a point of view that creates a new reality.